The future of marketing is human creativity.

DarwinIQ provides human intelligence to make your creative smarter.

    What is DarwinIQ

    DarwinIQ provides human intelligence to influence human behavior.

    Clarity Excitement Perceived Value

    Add three new dimensions to your creative analysis

    Creative Analysis

    Get custom survey feedback in minutes.

    Darwin provides infrastructure for you to get feedback on assets in minutes.

    Upload Asset
    Select Audience
    Get Results

    Build a custom audience panel.

    Our most popular surveys for actionable creative intelligence...

    Vet creative ideas before production and stop wasting millions on bad creative.
    Storyboard
    Liking Score
    72%
    Compare creative assets to only run the statistically significant winner
    Asset A
    Asset A
    Asset B
    Asset B
    P-value: 0.05
    Users found this asset to be more likeable and liked the fall color reference
    Test different messaging angles and benefits to tell your brand story
    Phrase Ranking First Place Votes
    Learn on your schedule. 1 52
    No commuting costs. 2 44
    Move at your own pace. 3 18
    Build career skills. 4 12
    Fit classes around life. 5 8
    Key Insight
    People liked 'Learn on your schedule.' because it gave them freedom and flexibility
    Unpack the human motivations and reactions to any asset in depth.
    Deep Dive Analysis
    LIKING
    SCORE
    4.2
    out of 5
    QUALITY
    SCORE
    4.3
    out of 5
    engaging trustworthy clear valuable professional appealing compelling informative relatable modern effective credible
    See how you stack up against your competition across hundreds of dimensions.
    Brand Affinity
    Quality Score

    Bridge the Gap Between Performance and Creativity

    Leverage quantitative insights to eliminate guesswork and focus on what resonates with your audience. Darwin transforms creative development from an art of opinion into a science of certainty.

    Get started with DarwinIQ

    Onboarding is simple and takes as little as one hour.

    Custom survey panels

    Customized surveys

    One hour turnaround

    Pre, mid, post support

    Centralized dashboard

    Dedicated creative analyst

    56% of marketing performance is creative.

    Creative is the most important part of marketing.

    Creative is about influencing human perception and behavior.

    Stop guessing. Start knowing.

    Learn More

    Click below to learn more about DarwinIQ and get in touch with our team.

    Go to Learn More

    When to use DarwinIQ

    Pre Production
    Before you create the assets

    Pre Flight
    Before you launch the assets

    Post Flight
    After you launch the assets